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Learn how to identify service innovations and embed your innovations into your business. This thought-provoking and analytically focused programme from the University's AACSB-accredited Management School will equip you with a rich understanding of the strategic role that marketing plays in driving the profitability of organisations, while maintaining customer satisfaction.

Exploring the reasons why brands are so valuable and the factors that contribute to that value is a key part of developing a comprehensive marketing strategy. Take advantage of online display ads by putting up advertisements on search engines such as Yahoo, Bing and Google. While these free courses are a good start, you can only learn to be good at social media by making sharing your creative talents and passions a daily habit.

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